The Latest Word on Okuma
It's a great big world of fishing opportunity. We've sorted out the best fishing news for you right here.

2015-2016 Okuma Rebates Available Now! Up to $30 Cash Back!

Just in time for the Holiday season and the upcoming 2016 fishing season, hot new rebates on your favorite Okuma Fishing Tackle are now available. Find your best deal at your favorite retail, then mail in for cash or clothing rebates. Okuma makes your great season easy.

Rebates are valid from November 15, 2015 through June 15, 2016.

Click on any rebate title for the mail-in form.

If you do not receive your rebate item within 8-10 weeks, please call our rebate company at 877-240-7146 or visit

Helios Baitcast and Spinning Reels
Receive $30 pre-paid VISA prepaid card by mail or a custom Okuma Tournament Jersey with the purchase of any Helios, Helios Air, Helios TCS baitcast or Helios spinning reel.

Azores Spinning Reels
Receive a $20 Visa prepaid card or Okuma Technical T-Shirt with the purchase of any Azores spinning reel.

Citrix Baitcast Reels
Receive a $20 VISA prepaid card or an Okuma Hooded Sweatshirt free by mail with the purchase of any Citrix baitcast reel.

Cold Water Line Counter Reels
Receive an Okuma Logo Jacket free by mail with the purchase of any Cold Water Line Counter reel, including new low-profile models!

TCS Tournament Bass Rods
Receive a $20 VISA prepaid card or custom Okuma Tournament Jersey by mail with the purchase of any TCS Tournament Bass rod by Scott Martin

Dead Eye Walleye Rods and Reels
Receive an Okuma Fleece Vest free by mail with the purchase of any Dead Eye Walleye rod or Dead Eye spinning reel.

Cerros Baitcast Reels
Receive a $10 VISA prepaid card or Okuma Technical T-Shirt free by mail with purchase of any Cerros baitcast reel.

Shadow Stalker Rods
Receive an Okuma Technical T-Shirt free by mail with purchase of any Shadow Stalker rod.

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For those unfamiliar with Sealy Big Bash Splash events, their description really covers it well- Where Amateurs Win Like Pros! At five 2015 events, regular anglers compete for hourly and overall big time cash prizes. It's one of the most unique and fun tournament outlines for all of us regular anglers.

We're adding a level of competition, just for Okuma anglers in 2015, with 60 Cerros baitcast reels available to be won by those anglers who register in advance by showing us their Okuma equipment- an Okuma rod or reel.

Click here for complete information on Cerros Saturday promotion
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2015 New Product Press Kit

ICAST 2014 in Orlando was a great event. There's something about having the national fishing show in a hard-core fishing community that just feels right.

And don't miss the new Savage Gear TPE and PVC Crabs, winner of Best New Soft Bait award at ICAST!

Catch the complete Okuma 2015 new product lineup all in one spot.

Click on the cover image to download the full Okuma catalog- it's a big download!

For just the new Press Kit Overview on new product, click here 2015 New Product Press Overview
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2014 New Product Press Kit

The 2013 ICAST show in Las Vegas was a boomer! Every notable manufacturer in the fishing tackle industry had their 2014 new product introductions polished up and on display. There was much to be excited about in the Okuma Fishing Tackle booth.

2014 has something great to offer to every Okuma angler: Tournament Concept Series Rods by Scott Martin, 5.7-ounce Helios Air baitcast reels, 350-sized Komodo and Citrix baitcast reels, single speed Andros saltwater reels, powerful Shadow Stalker rods, Cold Water downrigger rods...the list goes on and on.

For tackle junkies, bloggers and members of the media, we've assembled an easily accessible overview of all new products, including links to high-resolution photography and full press releases.

Click the photo or view the 2014 New Product Overview here.
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2013 Okuma Press Kit

Members of the media, click on the photo to get your 2013 Okuma press kit, including quick hitting product overviews, links to full press releases as well as high resolution photography.
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5-Stars For Avenger ABF

We're as proud of our most affordable products as we are about the very top-of-the-line. When Wal-Mart customers give Avenger Baitfeeders a 5-Star rating for value and performance, we're honored.
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Over 90,000 Fans And Growing!

Join the fun at the Okuma Fishing USA Facebook page. Our community of fun-loving, energetic and outgoing anglers has grown beyond the 90,000 mark!
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